Scale - Careers

Long-Form Direct Response Copywriter

In this role, you will be responsible for creating copy for 20-45 minute Video Sales Letters, Digital Sales Letters, Sales Videos, Landing Pages, Websites, Infographics, Banner Ads and more, in the health supplement and beauty industries. You will work closely with the acquisition team to create a pipeline of direct response marketing assets that will help achieve customer acquisition and revenue goals.


As a Copywriter, you will conceptualize, write, and optimize highly effective direct response advertising projects across multiple channels. You will also work to edit existing and incoming assets from various brands and voices, optimizing them until they achieve their desired ROIs.


As a data driven e-commerce and media company, we couple data with creativity - continually measuring and optimizing advertising performance  and effectiveness of our marketing communications and advertising campaigns. You will be an integral part of this process.

Responsibilities:

  • Create persuasive, conversion-focused marketing communications using established direct response selling techniques.

  • Prioritize multiple projects and deliver highly effective and effective creative work.

  • Research and find the best way to present our products to various target markets on different platforms.

  • Edit the work of others effectively in order to achieve the best performing copy.

We are looking for someone who:

  • Has a proven track record of producing direct response assets in various forms. Extra points if you’ve written copy for health and beauty companies.

  • A proven track record of revenue-increasing performance.

  • 3+ years of related direct response copywriting experience in digital marketing.

  • Can write in multiple brand voices, for different demographics.

  • Continue to grow and improve our direct marketing guidelines and develop a repository of DM templates.

  • Can collaborate with team members at all levels to ensure projects are consistent with DM best practices, brand guidelines, compliance and overall project goals.

  • Takes responsibility for the success of the projects they work on.

Applicants must provide portfolio/samples of previous work in order to be considered. PDF, Website, URLs of samples are encouraged.

Resumes without writing samples or portfolios will not be considered.

What We Offer:

  • Highly competitive salary
  • Medical, dental, vision insurance
  • Gym membership
  • Paid time off

About Us:

We are a tight-knit, fast-paced eCommerce company with multiple retail brands. You will be working with all of these brands. We work hard and play hard. We believe in innovation, big ideas and rewarding great work. We are constantly growing and are looking for someone to grow with us.

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